AppLovin Corporation, a marketing and monetization software solutions provider, has filed Form S-1 Registration Statement on March 2, 2021 with the U.S. Securities and Exchange Commission to raise up to $100 million IPO. Pricing terms are yet to announce. Sources estimate the total proceeds raised would up to $2 billion.
The company’s platform has driven over six billion mobile app installs for mobile app developers. Their software, coupled with deep industry knowledge and expertise, has allowed rapidly scale a successful and diversified portfolio of owned mobile apps.
The Palo Alto, California-based company was founded in 2012 and booked $1.5 billion in sales for the 12 months ended December 31, 2020. It plans to list on the Nasdaq Global Select Market under the symbol “APP.” Morgan Stanley, J.P. Morgan, KKR, BofA Securities, Citi and Goldman Sachs are underwriters of the IPO.
The company engages Wilson Sonsini Goodrich & Rosati, P.C. as US Securities Counsel, and Deloitte & Touche LLP as Independent Auditor.
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